Founder’s Squad - SureSwift Capital, Inc.

SureSwift's guide to where to sell your SaaS business

Where to Sell Your SaaS Business: A Guide for Bootstrapped SaaS Founders

August 8, 2024

There’s a lot to learn when it comes to selling your SaaS successfully on a competitive market. Once you’ve determined that you’re at the right place for a profitable exit, there are more questions to consider. First, how do you determine the valuation of your SaaS before selling? And who should you seek out when deciding where to sell your SaaS business?

SaaS Tips

How Vitay Uses Strategic Marketing to Revolutionize Reference Checking and Boost Growth

August 2, 2024

Learn about Vitay and how its team is helping customers and using marketing to succeed, plus what they've learned along the way and what's next for them.

Portfolio Spotlight

SaaS Tips

How Solid SEO for SaaS Boosted This Product's Conversions by 900%

July 26, 2024

If you own a SaaS business, you know how competitive the playing field can be. What you may not know is one way to compete and enjoy the success you want is through good SEO for SaaS. Over the years, we've developed our own SEO playbook that has helped us skyrocket traffic and conversions within our SaaS portfolio of products – including Docparser and LeadDyno – and we want to share some of that success with you. So, here are the top tips we've learned to help you grow your SaaS business.

SaaS Tips

When to sell a SaaS business is an important decision for SaaS Founders

Bootstrapped SaaS Founder Insights: Deciding When to Sell Your SaaS Business

July 18, 2024

Considering selling your SaaS business? Unsure about timing? We’ve created a helpful guide to help you determine where your business stands when choosing whether it’s time to step into the SaaS acquisition arena and make a successful exit.

SaaS Tips

Acquisitions

Investing in Strong Leaders: The Impact of Core Values and Diversity, with SSC Director of Corporate Marketing, Tracie Clayton

July 12, 2024

SureSwift's Core Value, Stretch, means embracing challenges and growth. Join us as Tracie Clayton shares her journey in leadership and how she embodies this value at SureSwift. Discover her insights into leadership and team support.

Leadership

SureSwift's Fund C is building on our past success

Charting a New Course with Fund C: A Deep Dive into Our Growth Strategies and Operational Evolution

July 5, 2024

Discover how our latest fund, Fund C, marks a strategic shift for SureSwift in the dynamic SaaS ecosystem.

Leadership

SSC Update

Our Values

June 13, 2024

The SureSwift team is global, remote-first, and spread across continents and time zones. While miles might separate us, our values unite us. We’re proud to be Exceptional Operators of the SaaS businesses in our portfolio, and even though each business has a semi-autonomous team with a unique makeup, culture, and structure, we all share these key values.

SSC Update

SaaS Email Marketing Guide – Grow Your Company With These 7 Tips

Building a Dynamic SaaS Email Marketing Strategy – A Guide [2024]

June 6, 2024

There's no denying that email marketing for SaaS companies offers huge opportunities for growth. So, whether you love it or hate it, you're missing out if you don't take advantage of the benefits SaaS email marketing brings. That's why we've put together this handy guide of everything email marketing for SaaS to help get you set up for success with your campaigns and communications.

SaaS Tips

Investor

Founder

Blog

Where to Sell Your SaaS Business: A Guide for Bootstrapped SaaS Founders

How Vitay Uses Strategic Marketing to Revolutionize Reference Checking and Boost Growth

How Solid SEO for SaaS Boosted This Product's Conversions by 900%

Bootstrapped SaaS Founder Insights: Deciding When to Sell Your SaaS Business

Investing in Strong Leaders: The Impact of Core Values and Diversity, with SSC Director of Corporate Marketing, Tracie Clayton

Charting a New Course with Fund C: A Deep Dive into Our Growth Strategies and Operational Evolution

Our Values

Building a Dynamic SaaS Email Marketing Strategy – A Guide [2024]

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